Pierre Balmain feat Abbey Lee Kershaw

Balmain's new video promo for its new younger, diffusion line Pierre Balmain featuring Abbey Lee and her boyfriend and band mate Matthew Hutchinson. Shot and directed by Inez and Vinoodh, the video is the first of a set of the 3 for the new label with future videos set to feature other of-the-moment babes...Amazing music from Kershaw's band Our Mountain just tops of the Oh-so-cool vibe. If you ask me, videos are the way to go with advertising, you just get so much more of the mood and an aspirational feeling. Plus, they're fun and allow us to see our favorite models in motion, doing what they do best.

Look out for videos two and three on Sunday and Monday!

Girls of Summer

Obsessed with sunny, summery shots right now, especially as it's now less than two weeks till I get away for a quick break in the sun.  Off shopping today, hence the quick blast of inspiration, with a slightly fuzzy head and a list that goes like this: Sandals (difficult, ones I want have sold out), replace broken flips flops, backless playsuit, white vintage Levi shorts, hit the Kooples sale...

images: I know they're from all over but sourced from Sun-believable and Goldfishkiss

ABBEY ERIN AND A LEOPARD

sources: knightcat, studded hearts, killing moon

Your Lovely Bones

Death meets fashion for April's Vogue Korea...Abbey Lee

adds a whole extra dimension to the insane styling by Ye Young Kim and photography by Rafael Stahelin.  Love the way Burberry's drapes and ruffles are given the gothic treatment with rib-shaped body harnesses, bone tattoos and a ton of hardwear.