I always admire designers and fashion brands who look past the profits once in a while and use their kudos to support valuable causes and charities. Enter Tommy Hilfiger, who for the sixth year running is supporting Breast Health International and this year he�s roped in two of my favourite people to front and shoot the campaign, namely Charlotte Gainsbourg and Drew Barrymore.
Having designed a limited-edition leather bag from which a percentage of each sale will be donated to the BHI Intitiative, Tommy, Charlotte and Drew descended upon the iconic Chateau Marmont in L.A (another favourite) to shoot the campaign. A video of the effortlessly engaging Gainsbourg reading a poem written especially for the campaign, combined with shots of a glowing Drew Barrymore behind the scenes, make for a feel-good campaign supporting an incredibly important cause.
You can buy the bag HERE ($100 from each bag sold will be donated directly to BHI) and be sure to check out the dreamy video of Charlotte Gainsbourg below.
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